Fanatics is a leading global digital sports platform that ignites the passions of sports fans. As an Associate Sportsbook Content Analyst, you will execute content strategy during key sports betting moments to enhance customer engagement and the fan experience.
Responsibilities
- Operate the Sportsbook front end via internal CMS during nighttime and weekend hours
- Execute across pre-planned headline campaigns while enhancing live moments with ad hoc content
- Contribute to CRM and Social executions aligned to cross functional goals
- Support seamless collaborative daily promotional customer journeys
- Identify future content opportunities and contribute to daily planning across top events, popular markets, pre-pack parlays, odds boosts, and other tactical approaches
- Work closely with Trading partners for the activation of new market offerings and strategic organization within the onsite product
Skills
- 0-2 years of relevant experience
- Passion for sports both domestic and international with an inherent understanding of what fans want
- An elite level of attention to detail and accountability
- A passion for executional precision
- Excellent communication and organizational skills, with the ability to synthesize important information effectively for 24/7 collaborative handoff
- A team-oriented mindset, excited by the prospect of working within a tight-knit team culture
- Ability to multi-task in a dynamic and fast moving environment
- Flexible work schedule will be required, mainly evenings, weekends, and holidays
- General sports betting knowledge preferred, but not mandatory for the right intellectually curious candidate
Company Overview
Fanatics is a global sports platform reimagining the fan experience across gear, trading cards, sports betting, content, events, and more. It was founded in 2011, and is headquartered in New York, New York, USA, with a workforce of 10001+ employees. Its website is http://www.fanaticsinc.com.