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Posted May 1, 2026

Director, Outside Sales & Distributor Management

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Ale-8-One Bottling Company is seeking an energetic, experienced and sales focused leader to manage the Company’s outside sales segment of the business.  This role is responsible for leading a team of regional sales representatives while driving sales performance, distributor execution, and market growth within the assigned territory.  The Director, Outside Sales & Distributor Management will develop and implement strategies that increase market share, strengthen distributor partnerships, and ensure achievement of revenue and profitability goals. This position works closely with distributor sales teams, retail customers, and internal teams to execute promotional initiatives, optimize retail execution, and expand brand visibility. Success in this role requires strong leadership, data-driven decision making, and the ability to build relationships with key retail accounts and distributor partners. The Director will analyze market trends and sales data, coach and develop the sales team, and ensure adherence to Company standards and policies while driving sustainable growth for the Ale-8-One brand portfolio.

 

The Director is responsible for successfully hiring, on-boarding, training, and leading a high-performing remote sales team while fostering a culture of safety, strong sales knowledge and understanding, and continuous improvement. This role is responsible for developing and executing sales plans and strategies to effectively deliver sales results and achieve outstanding service levels. Key priorities include expanding market penetration and ensuring timely product sales, delivery, and proper merchandising of Ale-8 Brands to retail stores within our distributor sales territory. Our Company has an outstanding and experienced sales team, a great culture, and is investing in growth and innovation for long-term resiliency.

 

Essential Functions of the Position:

Leadership & Team Development

Distributor & Customer Management

Sales Strategy & Execution

Financial Performance & Forecasting

Data Analysis & Market Insights

Cross-Functional Collaboration

This is a full-time position with competitive benefit package, including medical, dental, vision, company paid life and long-term and short-term disability insurance. Benefits also include 401(k) and Roth 401(k) with competitive company match, profit sharing, and paid vacation.

Ale-8-One is proud to be an Equal Opportunity Employer. Rooted in Ale-8’s Company Values, we prioritize sourcing a diverse group of qualified candidates.

 

Ale-8-One, the soft drink unique to Kentucky, has been bottled in Winchester since 1926. We are a family-owned and operated soft drink sales, marketing, production, and distribution company in business since 1902. For more information about Ale-8-One Bottling Company and our products, please visit us at http://www.ale-8-one.com or connect with us on:  Facebook   |  Instagram.

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