Note: The job is a remote job and is open to candidates in USA. Kansas State University is seeking a Data Analyst to define new niches and trends through market research and business analysis for the development of educational products. The role involves maintaining awareness of marketing practices, consulting with stakeholders, and supporting program development strategy for enrollment growth.
Responsibilities
- Defining new niches and trends through the use of market research, assessment and business analysis for the development of innovative, high-quality educational products to fill those needs
- Using evaluative skills and tools to recommend changes for the revitalization of existing curriculum
- Maintaining an awareness of marketing and customer service practices
- Consulting with university stakeholders as requested to research and recommend strategies for outreach to traditional and nontraditional students as appropriate
- Keeping abreast of trends in lifelong learning and providing information on those trends to Academic Affairs & Innovation and other university stakeholders
- Supporting program development strategy and positioning for Kansas State University
- Providing insights into opportunities for market differentiation for enrollment growth
Skills
- Requires a bachelor's degree and three years of relevant experience
- Education beyond the minimum degree requirement may count toward required experience if deemed relevant by the hiring manager
- The degree requirement ensures candidates possess the quantitative expertise, statistical methodologies and technical proficiency necessary to manage complex datasets, perform advanced analyses and generate insights that inform organizational strategies and external reporting
- Candidates must be legally authorized to work in the U.S. on an ongoing basis without sponsorship
- Master's degree in business, marketing or closely related field
- Three years of experience in market research and analysis or related field
- Demonstrated ability to successfully research, plan and evaluate education trends
- Experience in researching skills, skills clustering and competencies
- Experience in financial analysis
- Experience in higher education
- Experience in data visualization software such as Power BI
- Highly-developed computer skills to include utilization of database programs and Microsoft Suite programs such as Excel, Access, PowerPoint, Word, etc
- Experience developing and delivering concise and thorough reports
- Knowledge of marketing channels, including digital and web-based
- Ability to clearly communicate insights and relevant findings to stakeholders
- Familiarity with marketing and analysis tools and resources
- Quantitative and electronic analytical skills
- Demonstrated creative and innovative thinking skills
- Excellent organizational and administrative skills
- Ability to work independently or as part of a team
- Strong public speaking, presentation and written communication skills
- Strong interpersonal and relational skills
- Entrepreneurial mindset
Company Overview
Kansas State University, commonly shortened to Kansas State or K-State, is a public research university. It was founded in 1863, and is headquartered in Manhattan, Kansas, USA, with a workforce of 5001-10000 employees. Its website is http://www.k-state.edu/.