Note: The job is a remote job and is open to candidates in USA. Brigit is a holistic financial health company dedicated to helping everyday Americans build a brighter financial future. As the Director of Product, Growth & Retention, you will own the vision and strategy that drive growth and revenue, leading a team to optimize customer engagement and retention while ensuring product alignment with company values.
Responsibilities
- Own product strategy for subscription activation, upgrades, and retention, optimizing value perception and long-term member engagement
- Optimize the in-product user journey to maximize conversion from app install through a user’s first-time experience with Brigit’s products, including Instant Cash, Credit Builder, Marketplace, and our new Line of Credit offering
- Identify and validate new growth and revenue opportunities through rapid A/B testing
- Partner with Marketing and Partnerships to ensure growth and monetization levers are effectively integrated across acquisition channels, lifecycle CRM campaigns, and in-product experiences
- Improve retention and reactivation through personalized offers, feature adoption strategies, and data-driven lifecycle journeys in product
- Lead, mentor, and develop a team of product managers, fostering a culture of experimentation, accountability, and customer empathy
- Ensure all product growth strategies align with Brigit’s mission, regulatory requirements, and commitment to responsible financial products
Skills
- 8+ years of product management experience, including 3+ years owning activation, engagement, and retention
- Proven success driving revenue and customer lifetime value in a B2C fintech, subscription, or consumer marketplace environment
- Strong experience with experimentation, funnel optimization, and analytics tools (e.g., Amplitude, Mode)
- Deep understanding of mobile product development and monetization in high-engagement consumer products
- Excellent business judgment with the ability to balance short-term revenue impact and long-term customer trust
- Strong customer empathy, particularly for users experiencing financial stress, and a commitment to transparent, user-first monetization strategies
- Experience in earned wage access (EWA), lending, or other regulated financial products
Benefits
- Medical, dental, and vision insurance
- Flexible PTO Policy
- 401k plan
- Paid Parental Leave
- Physical and mental wellbeing benefits including Wellhub for access to virtual workouts and discounted gym memberships, and Headspace for covered virtual therapy sessions and unlimited on demand health support
- Monthly reimbursements to use against wifi and cell phone bills
- Annual reimbursement for Learning & Development
Company Overview
Brigit develops a financial platform that offers tools for cash advances, credit building, and financial management. It is a sub-organization of Upbound Group. It was founded in 2017, and is headquartered in New York, New York, USA, with a workforce of 51-200 employees. Its website is https://hellobrigit.com.Company H1B Sponsorship
Brigit has a track record of offering H1B sponsorships, with 8 in 2025, 3 in 2024, 7 in 2023, 7 in 2022, 3 in 2021, 1 in 2020. Please note that this does not guarantee sponsorship for this specific role.