Note: The job is a remote job and is open to candidates in USA. Native Teams is a global platform for work payments and employment, and they are seeking a Marketing Manager to expand their product visibility and usage. The role involves developing tailored marketing campaigns for North America, driving brand visibility, and generating demand across the US and Canada.
Responsibilities
- Conduct deep market analysis to identify opportunities, competitor moves, and audience insights across the US and Canada
- Ensure campaigns are designed to directly resonate with our ICPs, reflecting the distinct business cultures and dynamics of North American markets
- Develop integrated marketing campaigns tailored for the US, with expansion into the Canadian market
- Drive earned media efforts, partnerships, and collaborations to boost visibility and credibility across North America
- Collaborate with PPC, Brand Marketing, and Automation teams to align strategies and secure stakeholder buy-in
- Ensure seamless execution of campaigns from planning to delivery
- Build and nurture relationships with media, industry influencers, and tech partners across the US and Canada
- Leverage personal and company networks to create co-marketing opportunities, event presence, and thought leadership initiatives
- Define clear KPIs for brand visibility, lead generation, and pipeline contribution
- Track, analyze, and report on campaign effectiveness, continuously optimizing for better ROI
- Share insights with leadership and cross-functional teams to guide future strategy
Skills
- 5+ years in B2B Marketing, preferably in tech/SaaS, with at least 2 years in a regional role covering North America
- Strong understanding of the US and Canadian markets, customer behavior, and media landscape
- Proven ability to design and execute tailored marketing campaigns across North American markets
- Strong proficiency in earned media, PR, and partnership management
- Excellent stakeholder management, able to influence and secure alignment across teams
- Analytical mindset with experience measuring marketing performance and ROI
- Fluency in English required
- Existing connections in the US and Canadian tech ecosystems are highly desirable
- French proficiency is a plus (given Canadian market presence)
Benefits
- Dynamic and interesting work in an early-stage, funded startup
- Ability to influence the next stages of our growth
- Flexible work environment
- Competitive salary
- Experience working in the ever-changing world of fintech
- Opportunities for professional and personal growth
Company Overview
Native Teams provides EOR services, payroll, and multi-currency payment tools for teams and freelancers. It was founded in 2020, and is headquartered in London, England, GBR, with a workforce of 201-500 employees. Its website is https://nativeteams.com.