Note: The job is a remote job and is open to candidates in USA. EPAM Systems is seeking a hands-on Marketing Operations Specialist to join their team. In this role, you will own and optimize the marketing technology stack, execute data-driven B2B campaigns, and deliver actionable analytics to drive business growth.
Responsibilities
- Take full ownership of our marketing automation platforms in Marketo, including setup, management and ongoing optimization
- Integrate APIs and connect MarTech tools to streamline data flow, reporting and campaign execution
- Build and execute marketing programs, including email campaigns, nurture streams and lead scoring models
- Collaborate with internal content, creative and demand generation teams to deliver high-impact, on-brand campaigns
- Monitor, analyze and report on campaign performance, with insights and recommendations to improve ROI
- Maintain data hygiene, segmentation and compliance within our marketing databases
- Lead the adoption and integration of new marketing technologies to support business objectives
- Ensure compliance with data privacy regulations (GDPR, CAN-SPAM, etc.)
- Troubleshoot and resolve technical issues related to MarTech integrations and campaign execution
Skills
- Bachelor's degree in Marketing, Business or a related field
- Proven experience in B2B marketing operations and automation platforms (Marketo, HubSpot, Salesforce, etc.)
- Strong understanding of API integration and the MarTech ecosystem
- Demonstrated ability to independently manage and optimize marketing programs and technology
- Analytical mindset with experience in campaign reporting, data analysis and actionable insights
- Excellent communication, project management and collaboration skills
- Ability to thrive in a fast-paced, results-driven environment and work cross-functionally with internal teams
Benefits
- Opportunity to work abroad for up to two months per year
- Leadership development, career advising, soft skills and well-being programs
- Unlimited access to LinkedIn Learning and Get Abstract
- Free English classes with certified teachers
- Comprehensive medical & family care package
- Seven trust days per year (sick leave without a medical certificate)
- Discounts from 800+ partners (sports activities, restaurants, stores and services)
Company Overview