Note: The job is a remote job and is open to candidates in USA. Terminus Capital Partners is seeking a Director/Manager for Value Creation in Go-To-Market (GTM) to lead commercial due diligence and drive post-close value creation across Sales, Marketing, and Customer Success for portfolio companies. The role involves strategic advisory and hands-on execution, partnering closely with deal teams and portfolio leadership to enhance revenue growth and implement scalable GTM practices.
Responsibilities
- Lead front-of-house diligence workstreams, building a clear, data-backed point of view on revenue quality and growth potential
- Build clear investment theses around growth and defensibility
- Identify quick wins and medium-term value levers, with rough sizing and confidence
- Translate diligence findings into an actionable Value Creation Plan (VCP) - GTM section, including: A prioritized roadmap spanning the first 100 days and the 12-24 month horizon
- Revenue growth initiatives - new logo motion, expansion and retention plays, channel and partnership moves
- Sales organization improvements - coverage model, role design, comp plan refinements
- Marketing strategy shifts - demand generation engine, positioning, brand and content
- Customer Success and retention improvements - health scoring, intervention motions, expansion playbooks
- Partner with finance and investment teams on revenue modeling, growth assumptions, and KPI tracking tied to TCP value creation plans
- Ensure tight alignment across: The investment thesis and the value creation plan, CEO and executive team - establishing early alignment pre-close wherever possible
- Support or directly lead execution of priority initiatives inside portfolio companies. Typical workstreams include: Sales organization redesign - territories, role definition, quota setting, compensation plans
- ICP refinement and segmentation - tightening the target customer profile and aligning the GTM motion around it
- Pipeline generation engine - SDR build-out, marketing alignment, outbound and ABM motions
- Pricing and packaging redesign - value-based pricing, plan architecture, monetization levers
- Customer Success model - retention playbooks, upsell and cross-sell motions, segmentation of CS coverage
- RevOps and data infrastructure - pipeline hygiene, forecasting discipline, KPI definitions, reporting cadence
- Act as a trusted partner to portfolio company CEOs, CROs, and CMOs, while maintaining the rigor expected by the Operating Partner, Deal team and Investors
- Establishing a working cadence with portfolio leadership that balances support and accountability
- Owning the GTM KPI dashboard at the portfolio level, with focus on ARR growth, net retention, CAC efficiency, and pipeline coverage
- Leading regular progress tracking against the VCP - milestones, leading indicators, and value realization
- Escalating issues early with a proposed solution, not just a flag
- Create standardized reporting that can be leveraged across multiple portfolio companies
- Codify learning across deals into reusable assets that compound value across the portfolio: GTM playbooks covering the most common transformation patterns (sales redesign, pricing, pipeline build, CS uplift)
- Sales and Customer Success maturity frameworks for diagnosing portfolio companies quickly
- Standardized KPI dashboards and definitions to enable cross-portfolio benchmarking
- Repeatable diligence templates and frameworks to compress cycle time on subsequent deals
- Contribution to TCP-wide AI and GTM enablement initiatives
- Identify and deploy AI use cases across the front office of portfolio companies
Skills
- 5 - 10 years of experience in at least one or more of the following tracks: Operating roles in B2B SaaS - CRO, VP/Director Sales, VP/Director Growth, or equivalent senior commercial leadership
- PE portfolio operations or value creation team experience
- Strong background supporting B2B SaaS or recurring‑revenue business models
- Comfortable working in fast‑moving, lean environments with high ownership
- Strong exposure to B2B SaaS or software business models and fluency in the core metrics: ARR, gross and net churn, CAC, LTV, payback, pipeline coverage, conversion rates
- Able to move from strategy to execution - and back - without losing altitude
- Strong commercial acumen, not just operational or process focus
- Deep expertise across sales models and org design, marketing funnels, and Customer Success systems
- Highly analytical and data-driven decision-making, with the judgment to know when to stop modeling and act
- Executive-grade communication - credible with both deal teams and portfolio CEOs
- Experience working with private equity-backed companies or across multiple business units
- Exposure to M&A, diligence, or post‑acquisition integration
- Partnering with revenue and investment leadership to drive faster, more confident decision‑making
- Low ego, high ownership - willing to roll up sleeves and do the work
- Comfortable operating in ambiguity and in fast-paced deal environments
- Builder mentality - builds playbooks and durable assets, not just decks
- Intellectually honest - calls the data as it is, including on deals where conviction is hard to come by
- Direct experience working with private equity-backed companies through ownership transitions
- Demonstrated exposure to AI-enabled GTM transformation - ideally with proof of measurable impact
- Experience supporting multiple deals or portfolio companies in parallel
Company Overview
Terminus Capital Partners is a growth-oriented private equity firm focused exclusively on majority investments in B2B software companies. It was founded in 2017, and is headquartered in Atlanta, Georgia, USA, with a workforce of 11-50 employees. Its website is http://terminuscp.com.