[Remote] Trade Show Marketing Lead

Note: The job is a remote job and is open to candidates in USA. GE Aerospace is a leading company in the aerospace industry, seeking a Trade Show Marketing Lead. This mid-level role involves planning, coordinating, and executing domestic trade shows and events, with a focus on managing timelines, budgets, and logistics, while collaborating with various stakeholders to ensure successful event outcomes.

Responsibilities

• Lead the planning and execution of domestic trade shows and events (primarily 10x10 and 10x20 booths), including systems, avionics, and power-focused shows, managing timelines, budgets, schedules, and logistics with minimal supervision
• Resolves issues using established procedures. Consults supervisor or more senior team members for issues outside of defined instructions/parameters
• Collaborates with others to solve issues. For customer facing roles, develops strong customer relationships and serves as the interface. Exchanges technical information, asks questions and checks for understanding
• Coordinate with vendors, suppliers, and venues to secure services, materials, and exhibit assets; solicit and compare quotes, manage purchase orders, and ensure on-time delivery
• Partner with sales, product, and marketing stakeholders to align event objectives, target audiences, staffing, messaging, and customer engagement activities
• Oversee the development and coordination of trade show materials, including booth graphics, collateral, promotional items, and giveaways, ensuring consistency with brand guidelines
• Support and, where appropriate, lead pre-show promotion in collaboration with marketing, including email campaigns, social media, and internal sales enablement
• Provide on-site event support, including booth setup coordination, daily booth checks, morning meeting preparation, and day-of problem solving to ensure smooth execution; support larger, potentially international shows as needed
• Drive structured note gathering from customer and partner meetings (for example, using Airtable or similar tools), and ensure accurate capture, organization, and distribution of notes, actions, and follow-ups
• Support the definition, tracking, and reporting of trade show KPIs (such as leads, meetings, engagement, and pipeline influence); analyze results and contribute to post-show debriefs and recommendations
• Maintain organized documentation for trade shows, including calendars, contact lists, leads, follow-up status, budgets, timelines, and standard work/checklists
• Identify and recommend process improvements, best practices, and tools to enhance trade show effectiveness and efficiency, staying informed on industry and competitive event activities

Skills

• Bachelor's degree from an accredited university or college
• Minimum of 3 years of experience in Marketing, Business Administration, Communications, Event Management, Trade Shows or a related field, or equivalent professional experience
• Ability to travel 15-20% domestically for trade shows and events as required, with some international travel possible for larger shows
• This role requires use of technical data subject to U.S. Government contract restrictions and this posting is only for U.S. Citizens. GE will require proof of status
• Experience supporting systems/avionics/power or technical/industrial shows is a plus
• Proven ability to manage multiple events and competing deadlines, with strong organizational and time management skills
• Excellent written and verbal communication skills, with the ability to work effectively with stakeholders at various levels
• High attention to detail and a strong commitment to accuracy, quality, and follow-through
• Proficiency in Microsoft Office (Word, Excel, PowerPoint); experience with event or project management tools (such as Airtable, Smartsheet, Cvent, or similar) is preferred
• Comfort working with data and KPIs, including basic reporting, analysis, and interpretation to inform recommendations
• Ability to work independently while collaborating effectively within cross-functional teams
• Proactive, solutions-oriented mindset with a focus on continuous improvement

Benefits

• Annual discretionary bonus based on a percentage of your base salary/ commission based on the plan
• Medical, dental, vision, and prescription drug coverage
• Access to a Health Coach from GE Aerospace
• Employee Assistance Program, which provides 24/7 confidential assessment, counseling and referral services
• GE Aerospace Retirement Savings Plan, a 401(k) savings plan with company matching contributions and company retirement contributions
• Access to Fidelity resources and planning consultants
• Tuition assistance
• Adoption assistance
• Paid parental leave
• Disability insurance
• Life insurance
• Paid time-off for vacation or illness

Company Overview