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Posted May 5, 2026

Sr. Dir, Marketing Advanced Analytics

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DIRECTV is seeking a highly skilled and experienced Sr. Director of Marketing Advanced Analytics to lead our data-driven marketing efforts. This role will be responsible for leading Marketing Advanced Analytics for Genre Pack Subscriber performance and revenue optimization across the product portfolio. Th Sr. Director will provide strategic insights on Genre Pack subscriber performance, ARPU, transactional analytics, pricing strategy, and revenue forecasting. Additionally, this leader will drive upsell/cross-sell opportunities and conversion funnel optimization across all customer channels.

Here’s what you’ll do:

What you’ll need to be successful:

Preferred Qualifications:

May require a background check due to job duties requiring routine access to DIRECTV and DIRECTV customer’s proprietary data. Qualified applicants with arrest and conviction will be considered for employment in accordance with local ordinances and state law.

This is a remote position that can be located anywhere in the contiguous United States. #LI-Remote

A career with us comes with big rewards:

DIRECTV's compensation structure is designed to be market-competitive and fully supports efforts to attract and retain employees. It is the company's policy to offer pay that is competitive with other employers in the local market. Our salary ranges are determined by role, level, and location.

The Base Salary range displayed below reflects the minimum and maximum target salary for each of DIRECTV's 4 (four) US Labor Market Zones. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

DIRECTV WAGE ZONES: $162,593 - $295,113

Low (N1): $162,593 - $243,789

Mid (N2): $171,150 - $256,620

High (N3): $188,265 - $282,282

Top (N4): $196,823 - $295,113

Click HERE to review information on some of the largest Designated Market Areas (DMAs). Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the salary ranges reflect base salary only and do not include bonus or benefits - when you consider all of these together, it represents a pretty impressive total compensation package.

Apply today!

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